In honor of Valentine’s Day and the month of Love, we talk about why we LOVE real estate in our latest podcast episode. We share the day to day things that make us love this business as well as the special things like handing a first-time home buyer keys to their new home.
We encourage you to figure out what you love about what you’re doing, real estate related or not. If you’re looking to fall more in love with real estate, give us a call and we’d be more than happy to help you find your passion.
Listen to the full podcast here:
About the authors: Joe Lins is President, CEO and Co-owner of CENTURY 21 Discovery. Stephanie Goedl is Broker, Chief Operating Officer and Co-owner of CENTURY 21 Discovery. If you are interested in becoming part of the CENTURY 21 Discovery team or would like more information about our services or training we provide contact Joe at 714.626.2069.
I recently had the opportunity to sit down with Century 21® President and CEO Mike Miedler to talk about the benefits of joining CENTURY 21 Discovery. We talked about the tools and systems that are available to our real estate agents. He mentioned our office culture and the family-like atmosphere. We also talked about quality customer service and how that affects the referrals going back to the agents. The one big take away from our conversation was why successful real estate agents align their personal brand with CENTURY 21 Discovery and then build that brand on top of the most recognized brand in the industry.
Listen to the full podcast here. It’s only six minutes and will really give you an idea of what we’re all about.
About the author: Joe Lins is President, CEO and Co-owner of CENTURY 21 Discovery. If you are interested in becoming part of the CENTURY 21 Discovery team or would like more information about our services or training we provide contact Joe at 714.626.2069.
Today we are talking about how to find sellers. There’s a ton of opportunity to be had in regard to sellers. But where do you find them?
If you’re paying attention, there are many signals that can indicate a home is getting ready to be sold. This information is available as a public record or you can use services to help you mine the data for the information you need.
It requires awareness of the neighborhood and the desire to assist the seller achieve their desired outcome.
This latest episode of our podcast covers what you should be paying attention to in order to get listings.
Listen to the full podcast here:
About the author: Joe Lins is President, CEO and Co-owner of CENTURY 21 Discovery. If you are interested in becoming part of the CENTURY 21 Discovery team or would like more information about our services or training we provide contact Joe at 714.626.2069.
In this episode of our podcast, I talk with our Communications Director, Suzy Lins, about why an agent should be “Coachable”. Full disclosure, she is also my wife.
Suzy explained how we have a marquee outside our building that we use for marketing our listings and promoting our agents or community events. We also utilize it for recruiting purposes and put up recruiting posts a few times a month. One of my favorites is “Looking for sports minded people – We are hiring!” I like this post because it generates a ton of activity and phone calls. Most people think we want sports minded people because they tend to be competitive. That’s partially true. We definitely need agents like that in this competitive industry of ours. There’s also another reason. We want people who are coachable.
My favorite recruiting post on our marquee.
What does it mean to be coachable?
I use a lot of sports metaphors in my business because you can learn a lot from team play. Sports-minded people are typically coachable and agents, especially newer agents, must be able to follow instructions from their “coach”. Coachable means you are able to listen to what your coach, manager or broker has to say and then do it unconditionally to achieve success as a result. Are you the type that goes out and asks five or ten more people their opinion and get totally confused and sidetracked? That’s not coachable.
Who should be your coach?
The first person you should got to is the broker or manager of the office. If they are not the type of leader who can coach you, they may have somebody they can refer you to. It may be a professional coach, like Brian Buffini or Mike or Tom Ferry or others like that. It could even be one of your peers in the office if they have a mentor system set up for agents.
Let’s talk about competition
Your number one competitor is you, the man in the mirror. You have to establish your goals and hold yourself accountable. You’re also competing with different agents out there from other firms that have different ways of doing business. You have to pick your way of doing business and compete on that level. You need to strive to be the very best in what you do. If you want to be part of the top 10% you have to do what the other 90% aren’t willing to do. It’s not that difficult.
What makes an agent coachable?
Don’t second guess your coach
Do exactly what your told to do – Don’t resist
Implement what they advise you to do
Trust your coach
Be open and honest with your coach
Listen to the full podcast here:
About the author: Joe Lins is President and Co-owner of CENTURY 21 Discovery. If you are interested in becoming part of the CENTURY 21 Discovery team or would like more information about our services or training we provide contact Joe at 714.626.2069.
The Buyer Interview is the initial meeting with your buyer to find out what their real estate goals and aspirations are. This is important because once you figure out what your client wants you can do a better job of finding that property for them. Our value as a Realtor is finding the house that is good for them. The only way you can do that is by asking questions and building buyer loyalty.
Listen to our podcast to learn what questions to ask when interviewing buyers.
Listen to the podcast here:
Watch the video of the podcast here:
If you would like a copy of our Buyer Interview Questionnaire we would be happy to share it with you! Just email us at Careers@C21Discovery.com. To get the latest podcast episodes subscribe on iTunes, Google Play or Podbean.
About the authors: Joe Lins is President, CEO and Owner of CENTURY 21 Discovery. Stephanie Goedl is Chief Operating Officer and Broker/Owner of CENTURY 21 Discovery. If you are interested in becoming part of the CENTURY 21 Discovery team or would like more information about our services or training we provide contact us at 714.626.2069 or Careers@C21Discovery.com.
There’s a time and a place to be a perfectionist but sometimes you just need to get out there and take care of business. In this podcast episode, Joe and Stephanie discuss the pitfalls of getting ready to get ready to get ready.
Listen to the podcast here:
Watch the video of the podcast here:
About the authors: Joe Lins is President, CEO and Owner of CENTURY 21 Discovery. Stephanie Goedl is Chief Operating Officer of CENTURY 21 Discovery. If you are interested in becoming part of the CENTURY 21 Discovery team or would like more information about our services or training we provide contact us at 714.626.2069 or Careers@C21Discovery.com.
Staying on track during the holidays can be a challenge for real estate agents. Agents who take the month off, who stop working, stop prospecting, find themselves in a huge slump in January and February.
Here are some tips to stay on track during the holidays to ensure a successful start in the new year.
Role Play
December is a great time to practice your scripts and role play. Brush up on your skills that need work.
Prospect and Lead Generation
Now is the time to do some aggressive lead follow up. Follow up with clients you worked with this year. Follow up with the buyers you were working with who took themselves out of the game and didn’t buy anything. Give them a call and let them know that right now there is a nice inventory to choose from. Take them out to look at some homes.
Refresh Your Listing Presentation
Update your listing presentation with new information and a new look for the new year.
Goal Setting
If you haven’t done it already, you need to sit down and set your goals for the new year. Once you’ve established your goals, then define the steps that you need to take to achieve those goals.
Your clients and SOI are probably making goals too! This the time of year people have more down time and are having conversations with family members about finding their first home or their next home. Give them a call to see how you can help them achieve that goal in the new year.
Balance
You don’t need to work 12 hour days during the holidays to start the new year off right. Have some balance in your life to enjoy this time with family and friends. Just don’t completely abandon your business through the holidays or you’ll be caught behind the 8 Ball come January 1st.
About the authors: Joe Lins is President, CEO and Owner of CENTURY 21 Discovery. Stephanie Goedl is Chief Operating Officer of CENTURY 21 Discovery. If you are interested in becoming part of the CENTURY 21 Discovery team or would like more information about our services or training we provide contact us at 714.626.2069 or Careers@C21Discovery.com.
I recently had the opportunity to chat with new Century 21 President and CEO Nick Bailey. He shared his vision of how this iconic brand is positioning itself to be the brand of the future by being innovative and relevant.
Century 21 is preparing for the next generation of real estate to come. He challenged the brand affiliates to double transactions in the next five years all while having fun.
I’m excited about the future of Century 21 and what we’re doing. Come hang out with the cool kids to see what we’re all about.
Meet Nick and check out our conversation here.
About the author: Joe Lins is President and Co-owner of CENTURY 21 Discovery. If you are interested in becoming part of the CENTURY 21 Discovery team or would like more information about our services or training we provide contact Joe at 714.626.2069.
Real estate agents wear a lot of different hats and manage multiple things throughout each real estate transaction. They’re kind of like a Super Hero. Successful real estate agents have a team of professionals behind them that they rely on to assist with the process. For a smooth transaction to occur a lot of behind-the-scenes activity takes place. Agents must interact with and coordinate everything from the escrow company, lender, and transaction coordinator to the termite company, painter and home inspectors to name just a few. And if a transaction runs into a snag, the agent should be able to turn to their broker or manager for guidance. Many clients are unaware of all the work that takes place on their behalf.
Our CENTURY 21 Discovery agents are fortunate to have an on-site team that they can depend on. They have full access to this team without going through a gate-keeper or being left on hold or waiting for someone to return an email. We call them our #SuperSquad. Our agents know that at every step of the transaction we’ve got their back. Every great real estate agent needs a #SuperSquad like this. Who’s yours?
About the author: Joe Lins is President and Co-owner of CENTURY 21 Discovery. If you are interested in becoming part of the CENTURY 21 Discovery team or would like more information about our services or training we provide contact Joe at 714.626.2069.
Let’s talk about the value of a CRM (Client Relation Management System) and how you can utilize it to help you have a successful real estate career. Check out this short video from our Preparation Meets Opportunity series.
About the author: Joe Lins is President and Co-owner of CENTURY 21 Discovery. If you are interested in becoming part of the CENTURY 21 Discovery team or would like more information about our services or training we provide contact Joe at 714.626.2069.
Discover Your Real Estate Career 