Questions To Ask at the Listing Appointment

By Joe Lins
January 21, 2024

Selling a home is a big decision that involves various factors. For some sellers, this may be the first time they’ve sold a home. As the professional, you will need to ask questions and guide them through this often emotional and stressful process. When meeting with a potential seller make sure to ask them these questions before they decide to put their home on the market:

Real estate agent talking to clients at her desk

Why do you want to move?

Ask them what is triggering the move. Are they downsizing, upsizing, relocating for work? Understanding their “Why” will help in your communications with them.

How much equity do you have in your home?

You will need to ask your Seller some questions that may be considered a bit personal. To find out how much equity they have in their home you need to prepare a net sheet for them. To do this, you will need to ask if they have a mortgage or any other liens on the home. 

Are you prepared to get your home ready to sell?

An important part of selling a home is getting it ready to be put on the market. You as well as the seller want the home to look it’s best to potential buyers in order to get top dollar. A simple question asking if they are prepared to make updates to the home to get it ready to sell is an important part of the listing appointment. If necessary, ask if they will be able to make any home improvements or repairs needed. Remember to ask about home staging and if they want the home staged, as well as how much they are willing to pay for that service. It’s a good idea to have tiered levels of home staging pricing to meet every budget and situation. 

Are there any Legal or Regulatory considerations?

Ask them if there are any legal obligations or disclosures that will need to addressed when selling the  home. Make sure to ask if they have all the necessary paperwork and documents in order. You may need to refer them to their attorney or accountant for some of the information.

What is your timeline?

You will need to know their timeline for selling and moving out. This will dictate how flexible they are with closing dates and potential contingencies. Also, make sure to ask if they have made plans for their new housing situation after the sale. Offer to assist them in finding a new place if they are not already working with another agent.

Having these questions ready to go in a Word or Google Doc to print out, will make your job easier as you go off to a listing appointment. Taking the time to ask these questions at the beginning will set the stage for a smooth transaction and more successful home-selling experience for everyone.

Joe Lins

About the author: Joe Lins is President, CEO and Co-owner of CENTURY 21 Discovery. If you are interested in becoming part of the CENTURY 21 Discovery team or would like more information about our services, training and coaching we provide, contact Joe at 714.626.2069.

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